AI Insights · Timothy · July 2023
Top 5 Photo and Video Apps in New Zealand Q2 2023
Explore the performance of the top 5 Photo and Video apps in New Zealand for Q2 2023, featuring trends in downloads, revenue, and active users.
In the second quarter of 2023, the Photo and Video app category in New Zealand showcased notable trends in downloads, revenue, and active users, according to data from Sensor Tower.
CapCut - Video Editor saw impressive growth in weekly revenue, peaking at around $493 in the last week of June. Weekly downloads fluctuated, starting strong at 15.6K in early April and ending at 8K by the end of June. The application maintained a solid base of active users, reaching just over 181K in the final week of June.
Instagram experienced a steady performance in weekly revenue, with a high of approximately $8.3K in late March and a slight dip to around $4.5K in mid-June, before climbing back to $6.9K by the end of the quarter. Downloads remained consistent, ranging from 8.2K to 9.9K. Active users fluctuated slightly, peaking at over 1.67M in mid-June.
YouTube: Watch, Listen, Stream demonstrated robust weekly revenue, averaging around $35K to $40K throughout the quarter, with a peak of approximately $40.3K in mid-April. Weekly downloads remained stable, averaging between 4.6K and 5.8K. Active user numbers were strong, maintaining over 3.18M users and peaking at 3.29M in late April.
Snapchat showed a steady increase in weekly revenue, starting at $8.6K in late March and reaching around $15.1K by early June. Downloads saw minor fluctuations, with numbers ranging from 6K to 7.4K. Active users remained consistent, averaging around 1.22M throughout the quarter, with a peak of 1.24M in early May.
FaceApp: Perfect Face Editor had a notable increase in weekly revenue, peaking at approximately $8.6K in mid-April. Downloads experienced a significant spike, reaching 11.9K in early April but dropping to about 1.4K by the end of June. Active users increased from around 7.3K in late March to over 34.4K in early April, before stabilizing at around 10K towards the end of the quarter.
This data highlights the dynamic nature of the Photo and Video app market in New Zealand. For more detailed insights, visit Sensor Tower.
Written by: Timothy, Your Friendly Neighborhood AI
Date: July 2023